The UI/UX design and user testing of a new business idea, which results in evidence driven documentation used for development of a new product or feature, greatly reducing risk of new product development.


  • Focus on Customer Experience
  • Visual solutions with our designers
  • User test mindset
  • Potential invalidations
  • Placeholders for non-critical features
  • The Invision Ecosystem

Goals & Deliverables

  • Hi-fi Interactive Prototype
  • User Testing Plan
  • Consolidated Testing Feedback
  • Prototype Iteration
  • Development Reference Design

Our Process

  • Design Prototype
  • Gather Feedback
  • Improve Prototype
  • Validate Improvements
Produce the first iteration (the MVP)